Research & Advisory

          
With access to Market Track’s complete database and advance Business Intelligence toolset, our Research Team provides our clients periodic research Perspective™, Research Notes and Points of View, such as:
  • Annual Black Friday analysis
  • Holiday shopping season
  • Emerging trends in the promotional landscape
  • Super Bowl
  • Analysis of print vs. online retail promotional advertising
In addition, we assist clients with more tactical and focused project-driven studies that span an array of important issues, such as:
  • Impact of FSI overlays on Perceived Price and Net Pricing
  • Analysis of online couponing
  • Troubleshooting difficult to explain market trends
  • Market and competitive analysis
  • Category reviews
  • Unexplained sales velocity changes (spikes or dips)
  • Promoted price effectiveness and price trending

These services include outsourced monthly and/or quarterly client-directed analyses utilizing Market Track’s high-quality granular data, dedicated research analysts and sophisticated Business Intelligence toolsets.

In addition, our clients benefit from our thought leadership resources, including our Market Track Perspectives™, Research Notes and Point of View.

Contact us to discuss how we can partner with you to help solve the business issues you face.
Thought Leadership

Market Track is a thought leader in the market intelligence industry. As a sought-after source of research and insight, we offer an array of resources on current, relevant issues… MORE

These include Market Track Perspective™, a larger research initiative that explores high-priority topics for our clients. We structure these reports as a Point of View, making a hypothesis… MORE

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